CottonSofts is the proud primary sponsor of BCNZ because:
New Zealand has one of the highest rates of bowel cancer in the world, over 3,000 diagnosed yearly and approximately 1,200 losing their lives annually. It’s a statistic BCNZ would like to not have, and a thing we could live without as a country.
On Facebook, Twitter and / or Instagram, post this message and encourage your followers to share it: Every year, bowel cancer kills 1,200 Kiwis. Buy CottonSofts or donate to beatbowelcancer.org.nz and #Showyoucare
Only 100,000 specially marked packs will be produced*
The charity aims to provide clear, up-to-date information about the disease, symptoms, what to do if diagnosed and treatments.
The long term partnership with BCNZ will see a collaborative approach to projects, including spreading the awareness message during the charity’s 2013 Bowel Cancer Awareness Week (3-9 June 2013) and future events. Cottonsoft shares BCNZ’s aim to raise awareness of the disease with frank discussion, education and drive to improve the screening process across the country.
The statistics on bowel cancer in New Zealand alone are startling:
Watch this space for further information about Cottonsoft’s partnership with BCNZ and how we are getting behind the cause.
For more information on BCNZ and how you can donate to the cause, please visit www.beatbowelcancer.org.nz.
Kim Calvert | June 2017
New Zealand has one of the highest rates of bowel cancer in the world, over 3,000 diagnosed yearly and approximately 1,200 losing their lives annually.
Kim Calvert | July 2015
Read the following to learn more about Cottonsoft's involvement.
This time last year the Cottonsoft team was ramping up efforts to raise awareness and promote conversation about bowel cancer through our Christmas-themed ‘I Give A Crap’ campaign.
Kim Calvert | 10 January 2014
With more than 10,000 YouTube hits on our ‘I Give a Crap’ video, several well-known Kiwis supporting the cause and widespread coverage of the campaign including TV1’s Seven Sharp and the New Zealand Herald, I believe that ‘I Give a Crap’ has been a resounding success.
Kim Calvert | 9 December 2013
Bowel cancer – it’s the most common cancer affecting both men and women in New Zealand with more than 3,000 cases diagnosed each year.
New Zealanders are being asked to show they ‘give a crap this Christmas’ by talking to their loved ones about the dangers of bowel cancer. It is the most common cancer affecting both men and women in New Zealand, with almost 3,000 cases diagnosed each year.
Campaign featuring some of New Zealand’s most recognisable faces
Community Media Release June 2013
Typically occupying the minds of business leaders are long to-do lists, budgets, production schedules and profit-making business plans. But one busy manager in New Zealand is mindful of a topic that won’t be found on any list or agenda; the devastating impact of bowel cancer...
Case Study June 2013
We’ve chosen to support Beat Bowel Cancer Aotearoa through Cottonsoft as a major community support project which aligns with our core product range...
Kim Calvert | May 2013
In May 2013, Cottonsoft became a proud sponsor and supporter of Beat Bowel Cancer Aotearoa (BBCA).