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Yes. We make our New Zealand retail product ranges of toilet tissue and  paper towels in our two converting plants in Auckland and Dunedin.

Our Company. Our History →

All Cottonsoft products are certified by the Programme for the Endorsement of Forest Certification (PEFC). The world’s largest forest certification system assures that our products come from sustainable sources.

A significant number of our retail tissue products are licenced to proudly display the Environmental Choice New Zealand (ECNZ) ecolabel, giving our customers complete peace of mind and reassurance that we operate sustainably and responsibly. The ECNZ ecolabel offers a sure, simple guide to a better purchasing choice of environmental products.

Sustainability. Our Policy →

Programme for the Endorsement of Forest Certification (PEFC) is the world’s largest forest certification system and assures that our products come from sustainable sources.

A PEFC certification is one of two globally recognised certification schemes that ensure wood material is legal, traceable and from sustainably managed forests.

Our manufacturing plants have PEFC Chain of Custody (CoC) certification. This carries a responsibility to ensure 100% of our raw materials are either PEFC CoC certified or are non-controversial sources under PEFC guidelines.

We require our suppliers of jumbo rolls to complete a Supplier Evaluation and Risk Assessment (SERA) to ensure the jumbo rolls we use to manufacture our products have been produced from sources that are sustainable and comply with at least one of the following certification/verification schemes.

  • Programme for the Endorsement of Forest Certification PEFC Chain of Custody – which “ensures that claims about products originating in sustainably managed forests are credible and verifiable throughout the whole supply chain”.
  • The Indonesian Eco labelling Institute (LEI) Chain of Custody – which certifies that the product is produced from a source that is managed based on environmental values, economical principles, and social norms.
  • Timber Legality & Traceability Verification (TLTV) – an independent third party verification that "assures forest management companies as well as everyone else working within the timber supply chain that timber products are produced in compliance with the relevant legality and chain of custody criteria".
  • Non-Controversial under PEFC Guidelines - verification that the product has originated from a source that has been legally verified according to non-controversial requirements under PEFC guidelines.

For more information on PEFC Chain of Custody, please visit www.pefc.org.

Sustainability. Our Policy →

Yes. There are two internationally recognised certification schemes in the world, the largest of which is PEFC.  Both schemes prompt substantial and important changes in forest management to improve environmental, social and economic outcomes.  To date, more than 8000 companies have obtained PEFC Chain of Custody certification, including Cottonsoft Ltd.

In May 2013, after a detailed and robust audit of our existing fibre sourcing, a significant number of Cottonsoft retail products were licenced to proudly display the Environmental Choice New Zealand (ECNZ) ecolabel giving our customers complete peace of mind and reassurance that we operate sustainably and responsibly.

The ECNZ ecolabel is recognised by overseas governments and agencies as setting the standard for global best practice in its assessment specifications. Under the Environmental Choice standard for sanitary papers, which governed the Cottonsoft assessment, we demonstrated that all our virgin fibre is from legally harvested sources. It is required that no virgin input (including forest waste and wood sources) is sourced from native forests unless they are licensed under the PEFC, or its equivalent (FSC), as sustainably managed.

The ECNZ seal builds on our existing PEFC certification, allowing our customers to have complete piece of mind and reassurance that Cottonsoft operates sustainably and responsibly.

Click here to see our ECNZ Licence.

Sustainability. Our Policy →

Please contact Cottonsoft Customer Services during normal business hours toll free on 0508 26 88 66.

Alternatively, you can fax us on 0800 26 88 66 or email us.

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No. All Cottonsoft manufactured retail products sold through New Zealand supermarkets are produced from wood fibre sourced from internationally certified suppliers, ensuring that our paper comes from sustainably managed forestry sources.  

Sustainability. Our Policy →

PAPER TOWEL

The tissue paper for Tuffy Paper Towels is made in a similar manner to the tissue paper produced for toilet tissue.  The towel tissue is thicker and heavier with conditioners added to give strength when the paper is wet.

Paper towels are available in 2 ply, 3 ply and 4 ply varieties.  The plies are embossed with a synchronised pattern and bonded together using lamination adhesive to add strength.

Cool Kids Stuff – How is tissue paper made? →

Please consult your microwave oven manual on how to use paper towels in the microwave correctly. It is safe to use a printed Tuffy towel in the microwave. Note: Any paper product may burn if used improperly in microwave ovens.

We offer a range of print designs through our printed Tuffy paper towel packs. Tuffy White in its distinctive fresh blue packaging is an unprinted white paper towel.

Have fun with the Tuffy Lifestyle Prints paper towel with its fun family prints. Look for delightful designs of butterflies, pears and oranges, summer flowers, party time and beach fun or for the classic kiwi favourite, jandals.

Bring a touch of Christmas celebration home with the gorgeous Tuffy Christmas Print paper towel with its popular Christmas images. Look for the ‘limited time’ Tuffy Christmas Print from October each year in selected supermarkets.

Our Brands – Consumer Brands, Tuffy, Range →

We offer many choices in Tuffy paper towels as consumer preferences vary. Each store chooses which variants they wish to stock. If the store you regularly shop at does not have the variant that you are after, please ask the store manager. Please be aware that our printed paper towels are packed in mixed outers and the store is not able to order in a bag of one particular pattern. It is also possible that the design you like is temporarily sold out or is a ‘limited edition’ range.

Germs thrive in wet, warm environments so the cloths and sponges that you use to clean around your home may be an ideal breeding ground. A Tuffy paper towel cleans up the mess and can be disposed of easily taking the germs with it. Using a paper towel for cleaning and spills also helps eliminate the spread of germs around your home.

Yes.  It is advisable when cleaning windows to do it in the morning or out of direct sunlight as heat and the sun cause the windows to streak as the cleaning agent dries too quickly.

The designs for the towel are based on consumer preferences and trends. We strive to provide a range of print designs which cover a variety of tastes from the sophisticated and chic, to animated, fun and novel.

We recommend white towels or the white side of a printed towel when using any household cleaner. Printed towels, when used with household cleaning products could leave some dye on the surface being cleaned.

Contact the store manager at your local supermarket and let them know which product you are after. If you’re looking for a particular print design, it may be temporarily out of stock. Finally if you can’t find what you want, email us.

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TOILET TISSUE

Yes.  An unbleached toilet tissue product is the safest for use in Septic tanks. CottonSofts and KiwiSoft are made from virgin fibre from legally harvested sources and are oxygen bleached. They are therefore 100 percent biodegradable and safe for septic tanks.

Yes.  An unbleached toilet tissue product is the safest for use in septic tanks.  CottonSofts and KiwiSoft are made from virgin fibre from legally harvested sources and are oxygen bleached. They are therefore 100 percent biodegradable and safe for septic tanks.

CottonSofts Softly White is available in a range of pack sizes; 4s, 12s, 16s and 18s. Presented in a classic Softly White colour, the range will complement all bathroom décor/s.

CottonSofts Marine Splash is available in two packs sizes; 4s and 12s. Presented in a smart print design, Marine Splash adds a contemporary touch to your bathroom décor.

For those who seem to be constantly changing the roll, CottonSofts Double Length is twice as long as standard CottonSofts toilet rolls, so the roll does not have to be changed as often and they occupy less space in your bathroom cabinet.

For a limited time, CottonSofts Softly White is available in ‘family value’ packs.

Look out for our 24 and 30 pack sizes in selected supermarkets nationwide.

With CottonPosh 3 ply white, unscented toilet tissue, you are in for a treat with a toilet tissue a little more special than your regular, everyday toilet tissue.

Feel the softness of luxury 3 ply tissue and rich embossing for more strength. Available in two packs sizes; 4s and 12s.

Our Brands – Consumer Brands, CottonSofts, Range →

For those who seem to be constantly changing the roll, CottonSofts Double Length is twice as long as standard CottonSofts toilet rolls, so the roll does not have to be changed as often and they occupy less space in your bathroom cabinet.

Within our CottonSofts range of products there are several pack sizes and designs. However each store stocks a range in accordance to their Head Office listings and/or at their own discretion. If you are unable to find a CottonSofts product that you particularly want, please ask your store manager at your local supermarket.  Alternatively our Customer Services team would be happy to let you know which of your local supermarkets stocks the product you are after.  Please email us.

Contact us  →

Please remember, if you’re looking for a particular print design, it is important to know that when we are making CottonSofts for you, each variant type may have several design options within it. As the designs are packed randomly for each variant, no one pack will be the same. For example, one Marine Splash pack may have the shell design, while another pack may have the dolphin design.


We look overseas and within our own environment for trends in design and fashion. We also constantly review the ranges that perform well in the stores and update when necessary with fresher, more modern looks.

We think about what is important to you as a consumer and what you like in your toilet tissue, and then apply those messages to the television commercials. They need to be fun and catch your attention. Click link to TV commercials.

The ever popular KiwiSoft range of quality 2 ply white toilet tissue with its distinctive Kiwi icon and bold green pack colour, offers every Kiwi home ‘value for money’.

KiwiSoft Unscented White is available in a range of convenient family pack sizes; 12s, 18s.

The KiwiSoft Unscented Printed offer of quality 2 ply printed toilet tissue with its distinctive Kiwi icon and bold blue pack colour, offers every Kiwi home ‘value for money’ with a little something special with its subtle print design.

KiwiSoft Unscented Print is available in a ‘value for money’ 12 pack size.

For a limited time, KiwiSoft White Promotion packs are available in ‘family value’ 32 and 40 pack sizes in selected supermarkets nationwide.

Our Brands – Consumer Brands, KiwiSoft, Range →